About vicmedia House
We are a premier media agency dedicated to connect to major audiences through Latin content. Our expertise in artist relations and brand partnerships at a high level allows us to provide unique opportunities for brands to connect with their audiences.
Storytelling is the heart of everything we do at vicmedia House, fueling our passion for connecting talent, audiences and brands to create unforgettable experiences.
Mission
Our mission is to tell engaging stories in the voices of the most talented Hispanic storytellers through content that is authentic, engaging, and inclusive.
We believe in the power of storytelling to entertain, inspire, and connect.
Vision
To be the leading entertainment agency for inclusive and diverse Hispanic content.
We envision a future where Hispanic talent can inspire more positive change and is recognized and celebrated on a global scale.
About Alejandro Vicuña
Alejandro is an executive from Caracas, Venezuela with more than 13 years of experience in the entertainment business. He began his career in music as a percussionist for local bands in his home country before pursuing a Master's Program in Entertainment Business at Full Sail University in Orlando, FL.
Alejandro's expertise working as General Manager for the entertainment powerhouse NEON16 led to notable accomplishments, including landing brand partnerships with major companies such as Pandora, Bacardí, NFL, Adidas, SharkNinja, and HBOMAX, among others, and recognition as a NOISEMAKER at the Hits Daily Double magazine. He also worked as Booking Manager of Latin superstar Marc Anthony touring worldwide and closing seven figure deals including Anthony's Spanish tour in 2022. Alejandro, founder and CEO of VicMedia House, recognized a critical need for a platform to tell stories and connect Hispanic talent and brands in a more meaningful way. Successful partnerships can only be built on a foundation of mutual respect and understanding, and that is precisely what Alejandro and VicMedia House bring to the table.
